We love sharing how the brand brings people together through a collective consciousness and interconnectedness. This year we saw a spike of sales in Palo Santo the week of Cinco De Mayo and we wanted to learn more from our community about why.
What We Know
Cinco de Mayo is a Mexican holiday that celebrates the country's victory over the French army at the Battle of Puebla on May 5, 1862. It is a day of remembrance, pride, and celebration for Mexican people and their culture. One of the ways to honor this holiday is by using Palo Santo, a sacred wood native to South America, which has been used for centuries for spiritual and medicinal purposes.
What We Learned
People may use Palo Santo for Cinco de Mayo for various reasons. Palo Santo has been used for centuries for its spiritual, medicinal, and cleansing properties, making it a popular choice for many people who want to honor the holiday in a meaningful way.
Cleansing and purifying the space
Palo Santo is known for its ability to cleanse and purify the air and surroundings. You can use it to create a sacred and pure environment for Cinco de Mayo celebrations. Light a Palo Santo stick and let the smoke spread in the air. Move around the space, allowing the smoke to reach every corner of the room, and let it purify the space. The smoke of Palo Santo can help to clear negative energy, promote positive vibes, and uplift the mood of the people in the room.
Spiritual connection
Palo Santo has been used for spiritual purposes for centuries. It is believed to enhance meditation and prayer, and help to connect with the spiritual realm. On Cinco de Mayo, you can use Palo Santo to create a spiritual connection with the Mexican culture and people. Light a Palo Santo stick and set your intention to connect with the energy of the holiday. Sit in a quiet place and meditate, allowing the smoke to envelop you. You can also use Palo Santo to create an altar with images of Mexican cultural icons or symbols.
Aromatherapy
Palo Santo has a pleasant, woodsy aroma that can be used for aromatherapy. The scent of Palo Santo can help to reduce stress and anxiety, and promote relaxation and well-being. You can use Palo Santo essential oil in a diffuser or add a few drops to your bathwater to create a relaxing and soothing experience. You can also burn Palo Santo incense cones or sticks to fill the room with its aroma.
Decorations
Palo Santo can be used as a decorative element for Cinco de Mayo celebrations. You can create a centerpiece with a bundle of Palo Santo sticks, tied with a ribbon or a piece of colorful fabric. You can also use Palo Santo as a decorative element on your table setting. Place a few Palo Santo sticks in a vase or a jar, or scatter them around your table.
Healing properties
Palo Santo has been used for its healing properties for centuries. It is believed to have anti-inflammatory, anti-bacterial, and anti-viral properties. On Cinco de Mayo, you can use Palo Santo to promote physical and emotional healing. You can burn Palo Santo sticks and let the smoke envelop you, or use Palo Santo essential oil in a massage or in a bath to promote relaxation and relieve pain.
Blessings
Palo Santo is often used for blessings and ceremonies. On Cinco de Mayo, you can use Palo Santo to bless your loved ones and your surroundings. Light a Palo Santo stick and move around your loved ones, letting the smoke envelop them. You can also use Palo Santo to bless your food and drinks, and to set intentions for the holiday.
Gratitude
Cinco de Mayo is a day of celebration and gratitude for Mexican people and their culture. You can use Palo Santo to express your gratitude and appreciation for the holiday. Light a Palo Santo stick and set your intention to express gratitude. You can also use Palo Santo to create a gratitude journal or a gratitude altar, where you can write down what you are grateful for and reflect on the blessings in your life.